Each year we add new courses to the NICA curriculum. This year, we focused on blogging with Introduction to Blogging, which provides you with the framework and tools to create and write a blog. and recently we added Blogs – Creating and Marketing Your Content that includes the framework and tools to generate content and market your blog. 

Knowledgeable resources for ideas and information can be fellow NICA members. Read others’ blogs to learn from them, and periodically share one of their articles (remember to follow our Associate Members’ blogs, too!). Reading others’ material helps in many ways: 

• Meet fellow members!
• Possibly refer business to others throughout the country.
• Gain information you might not have known.
• Using someone else’s articles means you didn’t need to research and write it yourself.

Of course, when using others’ blog posts, always include a link to that specific blog article. This is a plus, also, as it gives good back-links for your blog, helps spread the word about their blog, and most likely they will reciprocate and occasionally use some of your articles, along with a link to your blogsite.

If you haven’t yet earned your 5 CEUs to retain your certification, these 2 courses will provide you with the CEUs as well as great knowledge to help your start and maintain your blog!