ConsultingNow that parts of the United States are opening up, and others are slowly taking steps to do so, people should be more apt to schedule an inventory now or in the near future. Promoting Get to Know Your Customers Day is an opportunity to re-connect with your current clientele. According to National Day Calendar, this day is observed annually on the third Thursday of each quarter. October 15th is the upcoming day that can help draw attention to your business.

Use this opportunity to reach out to your current customers. Get to know a little more about them, make each of them feel like they are your most important customer of the day. Following are some tips to help you decide what would work best for you:

  • Ask your customers questions. Find out what services they need (updates, appraisals, even an entirely new inventory) and possibly offer a “special customer” discount if schedule by a set date.
  • Follow up after the inventory process. Ask your customers for feedback regarding your process, response time, and your deliverables.
  • Use social media.  Invite your clients, referral sources, and prospects to follow you on social media. It is a great tool to introduce your inventory company, to announce your “re-launch” after the shutdown, or just to share the different services you offer.
  • Network with other businesses. Learn and share best practices for getting to know customers from other successful businesses.

Take the time to get to know your customers. You’ll be planting a seed that will flourish, which can bring repeat business and/or encourage them to recommend you to their friends, referral sources, and other business owners.