Blogging is often written from a personal perspective. It allows you to connect directly with your readers. Your experiences as an inventory professional are a good starting point for writing your blog. Writing about more than one topic is totally fine, too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested. Readers want to hear the experiences of someone who has actually experienced or has knowledge of the subject.
One of the misconceptions about starting a blog is that you need to be a great writer or an expert to be successful. Nothing could be further from the truth. For example, readers of a cooking blog don’t want to read a textbook from a food scientist, they want to hear the experiences of someone who has actually cooked some real meals, mistakes, and all. The same applies to an inventory specialist.
You might be wondering why you should blog. We all want to be successful and blogging is a good tool to keep your business growing and recognized. Blogging shares your expertise and interests with your readers and future readers. Blogging is one of the most effective ways to teach, inspire, and engage an audience.
The goal of this course is to provide you with the framework and tools to create and write a blog. It will guide you to prepare and plan properly, setting up a solid foundation to be successful from the beginning and as you grow your blog and move forward.
The topics presented in this course are:
Module 1: Building the Foundation
- Introduction to Blogging
- What is a Blog
- Why Blog
- Start Right
- Pros and Cons
Module 2: Creating Content for Your Blog
- Generating Content Ideas
- Types of Content
- Content Formats
- Developing Fresh Content
Module 3: Naming and Branding Your Blog
- Naming Your Blog
- Branding Your Blog
- Promoting Your Blog
Take this course now:
Introduction to Blogging – Member – 2 CEUs (50% Discount) – $40.00 >>
Introduction to Blogging – Non-Member – 2 CEUs – $80.00 >>