SEO is a process of all the actions you do to make Google consider your website/blogsite a quality source and rank it higher for your desired search queries.
The topics presented in this course are:
When presenting your home inventory service to the senior market, It is helpful to understand their needs. You will be provided with the generational backgrounds, which will help you approach them in a manner they prefer. You will also learn what marketing methods are most effective.
You will earn 2 CEUs upon successfully completing this course.
This course introduces reasons why to consider blogging when determining ways to promote and build your business. You'll get a strong foundation of the world of blogging.
Topics include:
- Building the Foundation
- Content Marketing and Content Marketing Strategy
- Naming & Branding Your Blog
After the course requirements are met, the applicant will be required to successfully complete this final exam. All requirements are listed in the Certification section of the NICA website. By successfully completing this exam, and meeting the items noted, the applicant will earn their CIS designation.
In this course, you will learn how and why to utilize social media to promote your business, connect with prospects, provide education, and develop relationships with other business owners and fellow inventory professionals. Developing relationships with clients is a key element for all small business owners.
You will earn 2 CEUs upon successful completion of this course.
This course was created to assist personal property inventory professionals achieve success in the area of customer service, focusing not only on the direct customer, but also the “internal” and secondary customers as well. Methodologies are presented that should aid you in the development of a Customer Service Plan & Strategy.
Upon successful completion of this course, you will be awarded 2 CEUs.
Though many groan about the need to attend live events, this course will give you the guidance and knowledge necessary to network with purpose. Topics 1) preparing prior to attending the event, 2) tips to achieve the most benefit while in attendance at an event, and 3) what steps to take afterward to help ensure your time was not wasted.
You will receive 2 CEUs upon successful completion of this course.
Every inventory is a "project" that must be managed. Sometimes even small ones can have a unique twist to them, creating a question of, "How do I begin?" or "How do I approach this?" No matter the size or type of inventory - whether it is a couple hours or a few weeks - managing it is essential for a professional outcome.
Upon successful completion of this course, you will be awarded 2 CEUs.
In this course, you will be presented with suggested processes for documenting these groups of items. Attention is given to ensuring a logically organized report, consisting of photographs, bills of sale, and reference materials. Tips on how to market your collections service is also included.
You will earn 3 CEUs upon successful completion of this course.